Milano Fashion&Jewels
22-25 February 2025
fieramilano, Rho
Milano Fashion&Jewels
Milano Fashion&Jewels in collaboration with Poli.Design explores the two main trends of the period from 2024 to 2026.
Much more than fashion jewellery and accessories: a concentration of trends capable of showing the way to the future through artistic expressions that fuse fashion and innovation. A universe in constant evolution that Milano Fashion&Jewels explores from its privileged observatory, often forging strategic collaborations that allow an important overview of tomorrow. Like the one established with Poli.Design, so rich in variations that it proves, once again, to be a precious ally in discovering both the transformations that bring jewels and accessories into the spotlight and the trend path in which research and avant-garde vision converge. All this is encapsulated in a special magnifying glass, Design Direction. It focuses on the main trends that, season after season, open new frontiers to artistic expression and personal style without losing sight of the market and, above all, the consumers’ desires. Trends that, for the two-year period 2024-26, have been defined in two macro patterns.
The first, BeautyPure is a narrative of essential beauty, reflecting the taste of new generations in search of a simplicity that, with its minimal lines, refuses to forgo a strong aesthetic impact. It also includes a timeless element and an inspired by geometric forms that captivates and intrigues. This is evident from the colours – basic, black and white – which convey refinement and often opt for a tone on tone that enhances a refined, elegantly balanced aesthetic. Simply is sexy: jewellery and accessories become a style statement, reflecting authenticity and purity, the need to recover the charm of small details, to seek essential shapes and bold lines. A less is more philosophy that embraces fresh experimentation: exploring textures that play with the brightness of mirrored surfaces, flirt with standalone glittering effects, and reinterpret a tactile aesthetic with industrial roots.
The BeautyPure trends present in the last September event
The contrasting elements of femininity are the protagonists of AdoraBold, the second macro trend. Rebellion and grace, audacity and delicacy are the additional attributes of an aesthetic vision inspired by a kind of pleasure arising from a blend of innovative details, bright colours and unexpected shapes. Accessories and jewels tell stories of worlds in stark contrast – street style and art – and they do so using artisanal techniques in dialogue with avant-garde approaches, both in materials and design. The secret is in the balance: the strength of bold geometric lines contrasts with the delicacy of decorative details and bright, brilliant colours blend harmoniously with more traditional elements. But without sacrificing lightness: bows, foliage patterns, lace, and modular designs energise jewellery that shuns half-measures and favours either oversized or tiny dimensions. With a smile, as can be seen from a carousel of ingenious accessories that ignite creativity in a fun and unexpected way.
The AdoraBold trends present in the last September event
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